Adblock said an iOS version is coming soon. Those who want to try it out can download the beta (Opens in a new window) and provide feedback (Opens in a new window) to the team. "A complete Android browser app is a natural progression for us. "Adblock Browser for Android puts the control back into users' hands," according to Faida. "Building our own browser gives us a lot more freedom to integrate adblocking as a first class feature that's easy to understand and configure," Dahlke said. And since we have to bet on one platform, we decided to bet on Firefox," said Felix Dahlke, Adblock's lead developer.Īdblock actually already has an extension for Firefox for Android, but the company said it is limited in how it can implement it on mobile. "Mozilla's openness is what made Adblock Plus possible in the first place. So now, the company is going the browser route.Īdblock Browser is based on Firefox for Android. The Android app, meanwhile, only blocked ads over HTTP (un-encrypted) connections, which is less and less relevant as the Web moves over to HTTPS (encrypted) connections. Loading ads can consume up to 23 percent of your phone's battery life, while some mobile ads are infected with malware, Adblock said.Īdblock previously developed an app for Android, but it was yanked from Google Play in 2013 alongside a number of other ad-blocking apps. "As people have embraced the mobile Web, advertisers have rushed in after them and destroyed the user experience with ads that are often thoughtlessly designed, as well as mobile ad networks that are riddled with security holes," Adblock Plus co-founder Till Faida said in a statement.Īdblock Browser for Android, however, promises to patch those holes, block intrusive ads, and save battery life. Sick of advertisements cluttering your Android mobile browser? Adblock Plus has a new solution (Opens in a new window), dubbed Adblock Browser.
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